Here we go for season 2024/2025 in the Premier League and that means it is time for the only preseason power rankings that matter: the kits.
There is a lot to hate about the clubs releasing three (or more) new strips every season but on the plus side it gives us a tentpole discussion topic around this time of year.
However the pressure on the manufacturers and clubs to walk that fine line between honouring clubs traditions while also keeping the designs fresh and interesting.
On the plus side, if the new strip is dreadful (and there are a few this year) then you can save at least $120.
So with almost every club releasing at least two new jerseys already, it means it is time to bring out the table and rank the brand new strips from worst to first.
If you want to go back through the long and storied five year history of the Neds kit rankings, find our archives here: 2019, 2020, 2021, 2022, 2023.
20 – Fulham
If you want to find the definition of a club having an identity crisis, look no further than Fulham’s two offerings to date.
Their home kit is really nothing special, you might say almost a bit boring outside of the random red stripe.
As for the away one, did their legal team clear that look with AC Milan?
🏖 @jorgecuenca22 🏖 pic.twitter.com/3fTFd2iHt2
— Fulham Football Club (@FulhamFC) August 3, 2024
19 – Newcastle
Newcastle’s home kit is not that bad, just a bit on the boring side.
Safe travels to the 4,500 Geordies making the trip to the MKM Stadium today! 💪 pic.twitter.com/mKrMMhgWvB
— Newcastle United FC (@NUFC) July 27, 2024
As for the third kit, you have to give them points for trying something but those are the only points that kit will get.
😎🇧🇷 pic.twitter.com/Expe6VvOb3
— Newcastle United FC (@NUFC) July 30, 2024
18 – West Ham
These rankings can get pretty nitpicky and one abhorrent detail can ruin an otherwise solid effort.
In West Ham’s case it’s the bizarre neck on the home kit that brings their overall score down.
He's one in a Maximilian 😍 pic.twitter.com/Memd9uBBxB
— West Ham United (@WestHam) July 6, 2024
Were it not for that dragging the score down, they would be a lot higher than 18th.
Because their away kit is a superb offering but it only counts for so much.
You voted Andy Irving as your Player of the Match against Dagenham & Redbridge ⚒️ pic.twitter.com/zWPVSxVq9z
— West Ham United (@WestHam) July 21, 2024
17 – Southampton
Southampton is back in the Premier League and it’s almost like they have never left… because this home kit looks exactly like every other kit they have rolled out.
Like a lot of the home kits this season, it’s not an actively bad effort but it really does lack imagination and creativity.
Their away kit is solid and scored a bit higher than the home one but when so many clubs have gone for a yellow away kit, even that looks a bit boring by comparison.
New threads 🧵
— Southampton FC (@SouthamptonFC) July 16, 2024
16 – Manchester City
City’s home kit this season is mostly fine, but it is let down by the sleeve details.
You can just picture certain players getting distracted trying to read the text midgame and missing a pass that is directed their way.
🙌 @ErlingHaaland 🙌#ManCity pic.twitter.com/sPxlWFUi6d
— Manchester City (@ManCity) July 27, 2024
Then the third kit is a maroon ensemble that has the potential to grow on fans once it’s actually used in competitive matches but it hasn’t looked great in its preseason use so far.
Fuelling up! ⛽️🔥 pic.twitter.com/WUVigcY1Bv
— Manchester City (@ManCity) July 28, 2024
15 – Everton
I spent far longer than I really should have trying to find a detailed description of Everton’s two announced kits this season.
But all I could come up with was, they’re ok but a bit bland compared to what they could have been.
HT. Level here at the break. pic.twitter.com/DxJSdBdQLu
— Everton (@Everton) July 27, 2024
Although if I had to buy one it would be the away strip.
Our new away kit – available online now and in-store from Thursday – will be worn tonight in our friendly at Coventry City. ⚫️🟡
— Everton (@Everton) July 30, 2024
14 – Aston Villa
It feels a bit harsh to have Villa this low because their home kit is really not that bad, especially given the disaster of last year’s “wet look” jerseys.
But you can only judge on what has been released and with just the one jersey this is as high as they can go.
Welcome back, @EM10Buendia. 💜 pic.twitter.com/KR27lZ39Ar
— Aston Villa (@AVFCOfficial) July 28, 2024
13 – Leicester
It’s a good thing Leicester’s home kit looks sharp, when you see it you think “Foxes”.
There really isn’t a lot to criticise about it.
⚡ ⚡ pic.twitter.com/36yi0NFQoo
— Leicester City (@LCFC) July 29, 2024
The same cannot be said about their away jersey though which has already been used in preseason and it’s certainly something.
Stephy's leading the way in pre-season 🙌 pic.twitter.com/exFE8Jwfla
— Leicester City (@LCFC) July 23, 2024
Whether it’s good or bad I still can’t decide but it’s unique which is something that has to be considered a good thing.
12 – Wolves
There is not a lot to critique about the Wolves home kit, it is a pretty stock standard kit but it also doesn’t exactly blow the punters away.
🇺🇸 @PLinUSA pic.twitter.com/rBeZA4Eaw6
— Wolves (@Wolves) July 28, 2024
On first viewing the away kit looked a bit odd with the striped pattern on the shirt, until it became apparent it was in the shape of a wolf.
This one is definitely the better of the two kits they have released so far.
Behind the scenes snaps of our 2024/25 SUDU away kit video 👀
— Wolves (@Wolves) August 2, 2024
11 – Tottenham
If I’m going to be hyper-critical, the home kit from Spurs last year looked a lot nicer than this one.
Something about the blue sleeves doesn’t sit right and it just looks a bit off.
— Tottenham Hotspur (@SpursOfficial) July 27, 2024
Just like Wolves though, the away kit looks a lot nicer and has a bit of a retro feel to it.
Away kit debut 😮💨💙 pic.twitter.com/FYBXi1A12a
— Tottenham Hotspur (@SpursOfficial) July 22, 2024
10 – Liverpool
Considering some of the atrocious kits Liverpool have had in the last few years, this year’s offerings are not too bad on the whole.
The home one could be better if the white collar stretched all the way around or was gone entirely, but it just looks like they ran out of material.
Szobo 🤩 pic.twitter.com/HY7iZlAKl3
— Liverpool FC (@LFC) July 27, 2024
However their score is helped out by one of the nicer away strips they have brought out.
Frankly they are getting bonus points just for consigning last year’s white and green disaster to the recycling bin.
"I’ve always said I want to be a lad who scores goals and assists and helps the team." 💬
Curtis Jones is determined to make goalscoring a regular part of his contribution for the Reds – just as he did against Manchester United 🗣️
— Liverpool FC (@LFC) August 4, 2024
9 – Brentford
The good news for Brentford is that they have gone with a solid, traditional design for their home kit.
Media Day 2024/25! 🎬 pic.twitter.com/Tw7dZEfHjf
— Brentford FC (@BrentfordFC) August 6, 2024
Their away strip is a hard to miss pink kit that persists with the bizarre trend of having a couple of buttons but no collar.
So your two options when wearing it are to look like Eugene Levy in American Pie or like someone has ripped the shirt open at the collar.
But as one of the few teams to have all three shirts launched at publish, Brentford is helped by their striking black and fluro effort which definitely is the best of their set.
🇹🇷 Yunus Emre patrolling the midfield pic.twitter.com/zV82HEsbho
— Brentford FC (@BrentfordFC) July 25, 2024
Clean. 💚👌 pic.twitter.com/36KDE16TKO
— Brentford FC (@BrentfordFC) July 25, 2024
8 – Arsenal
Given the history between Arsenal and Adidas, having them this low is a bit of a disappointment, but they like most of the clubs beneath them in the rankings suffer from a solid but unspectacular home kit.
After last season’s red, white and gold home shirt that might have been the best in the league, this one with blue accents can best be summed up as “fine, but nothing special.”
We are The Arsenal 🔴
Introducing the new 24/25 Arsenal Home jersey. 👉👉 https://t.co/pmeUUbpOBb pic.twitter.com/E1fTmC7UC5
— adidas Football (@adidasfootball) May 16, 2024
However there is a lot to like about their away jersey which stands out even amongst a plethora of black alternate strips.
The red and green patten pops and helps out Arsenal’s overall score… unlike last year’s retina-burning away jersey.
Leading in LA ✊ pic.twitter.com/OBYDM6NESA
— Arsenal (@Arsenal) July 25, 2024
7 – Bournemouth
On the whole this might be the seaside club’s best all around effort with the home kit a generally strong effort that is somewhat letdown by the collar.
It’s a minor detail admittedly but does it need to be that high up or are they really worried about the players losing their voices.
These two 😍 pic.twitter.com/0sSmeVc1Cl
— AFC Bournemouth 🍒 (@afcbournemouth) July 30, 2024
However their away and third jerseys are excellent with not a lot to fault, that third one they just released might not be enough to save them from a relegation scrap but it looks very nice.
The boys 😍 pic.twitter.com/WJeFcKLAXM
— AFC Bournemouth 🍒 (@afcbournemouth) August 2, 2024
Inspired by our iconic coastline 🌊
Here's our 2024/25 third kit 😍 pic.twitter.com/W1e3m7mapZ
— AFC Bournemouth 🍒 (@afcbournemouth) August 6, 2024
6 – Ipswich
One of the best home kits in the Premier League comes from newbies Ipswich who have nailed their pinstripe look.
At least they will look good while battling to avoid heading straight back down to the Championship.
⏱️ HT at PR. pic.twitter.com/VsqP0TNO1e
— IPSWICH TOWN (@IpswichTown) July 27, 2024
As for the recently launched away jersey, the pattern and detail on the jersey at least gives it a bit of life.
Might not love the colour of it but the accents save it from being a total disaster.
⏱️ Ahead at the break. pic.twitter.com/1Tz1QOPrHu
— IPSWICH TOWN (@IpswichTown) August 3, 2024
5 – Nottingham Forest
Chances are fifth place in the kit rankings is as high as Forest will get in any standings this season outside of the goals allowed column.
But you have to give credit where it is due and the two jerseys are nothing short of superb, starting with this home kit.
A win and more minutes in the legs 💪 pic.twitter.com/Cv1QlfwBGO
— Nottingham Forest (@NFFC) July 23, 2024
As for the away one, it’s exactly what an away jersey should be, notably different from the home jersey with a bit of personality to it.
This is right up there with the clubs below and Arsenal for the best of the non-home jerseys.
— Nottingham Forest (@NFFC) August 2, 2024
4 – Chelsea
Continuing on the trend set by last year’s kits, Chelsea’s efforts for 24/25 are certainly unique.
Veiga in Blue. 🔵#BluesInTheUSA pic.twitter.com/hacGSKmLfv
— Chelsea FC (@ChelseaFC) July 27, 2024
Since launch I have gone back and forth over whether the home kit is phenomenal or weird… right now I’m landing on the former, especially with the effort of Nike to make each pattern unique.
As for the away one, any kit with that much white on it is always a risk and we will probably see the GPS tracking devices under the shirt anytime there is even a drizzle.
But in the photos it looks excellent and even this Arsenal fan has to admit the kits are the best thing going at Chelsea right now.
Chelsea officially reveal their away kit for the 2024/25 season ⚪🔵 pic.twitter.com/oFYDbDl7Tm
— Sky Sports Premier League (@SkySportsPL) July 29, 2024
3 – Manchester United
Speaking of things that are hard to admit, United’s shirt strikes that hits all the right notes for a traditional strip.
The collar detail doesn’t stretch too far around and the iconic stripes on the shoulders stand out.
Sure it’s basically the same design as Fulham’s home jersey but the United jersey just looks better.
Mr Popular! 👏
🇨🇮 @AmadDiallo_19#MUFC https://t.co/2WHa15tbeO pic.twitter.com/1Ib4XPRE7u
— Manchester United (@ManUtd) July 20, 2024
As for the away one, the single button on the collar is the only nitpick about it, otherwise Adidas have nailed it.
Bring on United 🫡🔷
🇺🇸 #MUTOUR24 #MUFC || @adidasFootball pic.twitter.com/0GZ5qgQU6Q
— Manchester United (@ManUtd) July 28, 2024
Maybe saying blue is the colour of Manchester in the marketing material was not the best idea though.
2 – Crystal Palace
Palace is another team whose kit offerings have evoked a wide range of reactions and opinions, but right now I have landed on a positive one.
The decision to keep the striped patten but bring in an eagle detail in each of the lines certainly makes it unique.
Looking good in red and blue 🫶🇯🇵
レッドとブルーがよく似合う pic.twitter.com/ccuEwHdKvw
— Crystal Palace F.C. (@CPFC) July 8, 2024
The there’s the away one with another subtle eagle pattern on the front with this striking yellow effort.
Daichi loves it 💛 pic.twitter.com/Im7MI50mE5
— Crystal Palace F.C. (@CPFC) July 12, 2024
1 – Brighton
As good as some of the others are, nothing can top Brighton’s kits for this season.
It is the right combination of traditional and a good design, although it probably is fair to ask how it would look on a fan who opts not to get a player’s name on the back.
Captain Kaoru. 😍©️ pic.twitter.com/l3EqmCxb1m
— Brighton & Hove Albion (@OfficialBHAFC) July 28, 2024
As for the away one, well there’s really only one word for it… brilliant.
All set for 24/25, styled by @_Percival. 💫 pic.twitter.com/CGecLj7ea9
— Brighton & Hove Albion (@OfficialBHAFC) July 30, 2024
So there you have it, every club ranked from worst to first for each of the kits.
Whereas in the past there have been some properly brilliant ones and some horrendous returns, the good news for this year is that there are no truly awful jerseys, but nothing too memorable.